So what’s been happening in our world? What cool and creative things have we been up to? In a word, plenty. From new additions to the team to new business added to the client list, here’s the news from our neck of the woods.
Creating a fantastic future
We are delighted to confirm that Fresh Create (a division of the Fresh Group), has been appointed by the The Co-operative as a roster agency.
The roster of 14 agencies was put together following a rigorous selection process under 7 different categories with Fresh Create being selected for artwork and production.
With effect from 1st February 2010, the roster covers all Trading Group businesses including Food, Travel, Healthcare, Funerals and End of Life Planning plus Corporate, Membership and Social Goals activities.
Jane Hudson, Director at Fresh Create, said: ‘We believe our combination of design ability and artwork expertise will provide a new dimension to the agency provision at The Co-operative. This new contract falls at an ideal time for us, following the expansion of our creative team.’
Fresh Group MD, Nick Porter, commented: ‘We’re thrilled to be given the opportunity to work on one of the North West’s most prestigious accounts and look forward to building a long standing relationship with The Co-operative’
Posted: Feb 17th, 09:40
Peugeot's a go go!
We've found it very difficult keeping this under our hat at fresh HQ (as you can imagine!) but we are proud to announce that fresh group are now working with Peugeot...woo hoo!
The nationwide project brings together the creative forces of fresh design, fresh interactive and fresh rewards. The pitch process itself was highly competitive and winning the prestigious contract took a truly collaborative effort.
Now, that's a fresh approach!
More details to follow...
Posted: Feb 4th, 10:34
And so it begins...
Work starts on our shiny new studio and we still need 1 more seat filling if anybody is interested :)
Let's be honest - shots of girders, plasterboard, awnings and fixings are only going to interest a niche group of people. But to see our downstairs area (no jokes please) become a beautiful, workable, creative space is a joy to behold.
More shots of men at work to follow for those of you who are interested...you know who you are!
Posted: Jan 7th, 11:54
fresh scores a hat-trick with Santander
fresh has been appointed for the third year in a row by global banking giant Santander. The one-day event is staged each year for 2,500 senior managers and marks a hat-trick of conventions we have produced for the worlds third biggest bank.
fresh Director, Julie Besbrode said, “We’re absolutely delighted to have won the prestigious Santander convention for the third year running and can’t wait to exceed their expectations once again by delivering a truly world class event.”
This win coincides with another prestigious piece of business for fresh from Santander, the production and delivery of Santander Corporate Bankings Senior Managers Conference and recognition Dinner (in partnership with Bank Sadler).
This event, delivered in January 2010 at the Sofitel Heathrow, comprised of a daytime conference for 250 and glittering gala dinner in the evening for 150 Santander employees. We faced a rigorous selection process to clinch the account, following the initial pitch with a contract-winning e-bid.
Posted: Dec 21st 2009, 09:18
We've got the Power
After several months and more than 4,000 votes cast, C&IT's Power 50 2009 is finally revealed - and fresh proudly represent the North West at no30.
The final 50 were selected from the shortlist of 100, with the 50 most popular decided through online voting, and final votes cast at the live interactive Power 50 event at Dukes in London on 15th December.
What a way to round off a brilliant 2009!
Posted: Dec 16th 2009, 15:08
It's official - we are THE Events Company of The Year!!
That's right - it was celebrations a plenty on table 9 last night at the Marketing Industry Network awards as fresh scooped Events Company of the Year. Nick joined Julie on stage to accept the award to much cheering and even some whooping from the fresh team, although table mounted cheering was sadly prohibited. We obviously intimidated the other nominee in our category with just our submission, as they didn't actually turn up for the evening’s entertainment... well; we are scarily good at what we do...
According to the judges at MIN we were awarded the title for our "...ability to handle a huge activity base, [our] strong commitment to delivery, being ethical and people focussed..."
What a night!
Posted: Nov 20th 2009, 09:08
It's alive!
We’ll keep this one! After playing the field for too long we’ve decided to settle down and commit to our brand new website – we hope you approve.
This is one you can definitely take back to meet the parents, bursting at the seems with appropriate material, passion, humour, skill and decidedly fresh.
Posted: Oct 20th 2009, 17:32
M&S Indigo
When you need to add Klass to your events look no further than fresh. When asked to launch Marks & Spencer's new clothing range with Myleene our teams were called upon to help create a buzz around town and raise awareness by taking the show on the road.
Being driven around the country by Myleene Klass in a camper van…it’s a hard life in events…!
Posted: Oct 1st 2009, 16:53
fresh and five
Not much happened in 2004. Facebook was founded, Ronald Reagan died, Lord of The Rings won 11 Oscars, Man Utd won the FA Cup and, that’s right, fresh was formed. To honour this auspicious five year milestone we all went to Barcelona for a fantastic celebration and our own little fresh awards, the winners were...
Rising Star:
Charlotte Fairbanks
120% Creative:
Dave Matthews
120% Client Facing:
Emma Broadhurst
fresh face of the year:
Mike Snell
Posted: Oct 1st 2009, 16:32