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Matalan Autumn/ Winter 2011 Launch Film

Tue, 20 Nov 2012 15:22:00 +0000

Working closely with Matalan we created a series of films to launch their new Autumn/ Winter collection within store.

London, lycra and a bunch of Bikers...

Mon, 16 Jan 2012 16:19:00 +0000

For this year's charity endeavour, we have decided to head to the capital, don the lycra and burn some rubber with the Nightrider 100km cycling challenge! Nightrider is a one night cycle around over 50 of London's most famous landmarks, taking an average of 6-8 hours to complete.

Please visit https://www.justgiving.com/freshnightonthetyres to donate - your donations really will make a difference...

fresh gets the ball rolling at the Manchester Derby!

Fri, 06 Jan 2012 17:18:00 +0000

fresh is the official match ball sponsor at the Manchester Derby this Saturday as Manchester City take on United at the Etihad Stadium. Watch out for Nick, our Chairman, and his daughter Isabel as they hand the ball over before kickoff!

fresh Showreel Winter 2011

Tue, 13 Dec 2011 13:52:00 +0000

We're really excited about the new fresh showreel which shows you what we've been up to recently. Take a quick look and see for yourselves.

RAR ranks fresh at No 1 of top 100 agencies!

Fri, 09 Dec 2011 11:08:00 +0000

After months spent collecting and collating financial and client data of hundreds of agencies based outside London, the Recommended Agency Register’s definitive Top 100 list of marketing services companies has now been revealed and it places The fresh Group at No 1 .

This comes at the end of an incredibly strong year for us which has seen our business grow to 65+ team members, the establishing o...

Three times in one night! (surely that's some sort of record?!)

Thu, 01 Dec 2011 12:47:00 +0000

We at the fresh group have nerves of steel, waiting nervously at not one, but two awards do's in London last night. But the ravaged nails paid off, and we took home two gongs from the UK Event Awards - Best Experiential Event for M&S Start, and Best Use of Technology for our Santander Wonderwall. And across town from Wembley Arena, we collected the Best Fashion Brand Event award at the Brand Ev...

Sponsorship logos

Thu, 24 Nov 2011 14:54:00 +0000

What a year it’s been for William Hill, the UK’s No.1 bookmaker! Having signed a deal with the Scottish FA to become the title sponsor of the Scottish Cup they’ve gone on to be confirmed as the title sponsor of the 2011 Grand Slam of Darts. And, for the logo design for both of these prestigious sporting events they have turned to North West based full-service creative agency The fresh Group.

The...

Building a better world with The Co-operative...

Wed, 23 Nov 2011 16:04:00 +0000

The United Nations have declared 2012 the International Year of Co-Operatives, and our client The Co-operative Group, as founders of the co-operative movement, are hosting a week long series of events right here in its home city of Manchester.

As part of these events, we have been comissioned to produce an interactive exhibition, highlighting the difference co-operative organisations make. Named...

Building a better world with The Co-operative...

Wed, 23 Nov 2011 15:47:00 +0000

The United Nations have declared 2012 the International Year of Co-Operatives, and our client The Co-operative Group, as founders of the Co-op movement, are hosting a week long series of events right here in our home city of Manchester.

As part of these events, we have been comissioned to produce an interactive exhibition, highlighting the difference co-operative organisations make. Named Home T...

Wahooo - fresh scores a hat trick!

Fri, 18 Nov 2011 11:19:00 +0000

It was champagne a plenty last night as we won Agency of the Year - for the third year running - at the Marketing Industry Awards in Manchester! We also proudly took home our finalist certificate from the MEN Business of the Year awards, with both sets of fresh award attendees meetng up for some celebratory drinks! As you can imagine, the bacon sandwiches have just arrived in the office... but ...

Avon gets fresh... for two more years!

Mon, 14 Nov 2011 17:37:00 +0000

After a successful few years working together it was time to re-pitch some fun and invigorating ideas to win the Avon contract for a further two years. A great example of our joined up approach, the pitch touched every department within fresh and we're delighted to announce we'll be working with Avon for the next two years on a range of exciting projects! A great result as what has been a great...

fresh Awards!

Wed, 09 Nov 2011 14:41:00 +0000

We’re in popular demand on the awards scene at the moment with a plethora of award do’s to attend! So far we’ve got highly commended at the C&IT Awards in the Business and Finance Event of the Year category for Santander Convention 2011, and we’ve still got the MEN Business of the Year, Brand Event Awards, UK Event Awards, Eventia and Mi Awards left to attend. Watch this space for updates!

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Five times fresh for Santander

Mon, 31 Oct 2011 09:22:00 +0000

fresh has been awarded the Santander Convention for the fifth year in a row. The event for 2500 delegates will take place in February 2012 at Earls Court London.

Fresh first worked with Santander on the annual event in 2008, and successfully pitched and won the business again in 2009, 2010 and 2011. This success clearly demonstrates not only the positive effect of the fresh joined up approach bu...

START at Clarence House

Mon, 17 Oct 2011 15:06:00 +0000

START is a national initiative by the Prince’s Charities Foundation to promote and celebrate sustainable living.

The 12-day Start Festival in London brings together some of the UK’s top retailers to celebrate their own approaches to trading and generate awareness of environmental issues.

fresh were responsible for the overall conception, design and content creation of the M&S exhibition in 2010 a...

AVON National Business Meeting

Wed, 21 Sep 2011 17:12:00 +0000

Avon really wanted to motivate managers and trainers to achieve big things in the year ahead. And we know from past experience that this audience really loves a touch of theatre.

The event was staged at the Ricoh arena in Coventry and brought together people from the UK and Ireland. ‘IGNITE YOUR FUTURE’ was extremely positive and left the audience feeling inspired – which was at the heart of Avo...

Convention 2011

Wed, 21 Sep 2011 14:50:00 +0000

This is now the fourth consecutive year we’ve run this major event. And each year we’ve pitched for the project against stiff competition.

We have no problem with that kind of challenge it keeps us fresh, literally. This year, once again, we took care of everything from the delegate management to the event branding design, from full technical production to creative development of presentations a...

ePostbox

Wed, 21 Sep 2011 14:45:00 +0000

Following the successful launch of the rebranded and restructured IMS website, fresh were invited to pitch for the brand creation and associated elements of the exciting new digital post system being launched by the Isle of Man Post Office. Fresh digital designed and programmed the marketing website for the ePostbox system.

The Little Book of Fresh

Wed, 21 Sep 2011 09:05:00 +0000

To coincide with fresh's 6th Birthday the clever creative team here put digital pen to digital paper to produce this stunning tableau of all things fresh.

Using our unique hand-drawn bespoke style the Little Book of Fresh charts every major decision, turning point and achievement in our short yet immensely successful life.

Peugeot

Tue, 20 Sep 2011 16:54:00 +0000

This nationwide project brings together the creative forces of fresh digital and fresh design. The pitch process itself was highly competitive and winning the prestigious contract took a truly collaborative effort perfect for our fresh approach!

The brief was to produce an engaging and interactive web-based communications platform for Peugeot’s Dealership network and to improve its uptake amongs...

The Annual Santander UK Convention

Tue, 20 Sep 2011 16:46:00 +0000

This is now the fourth consecutive year we’ve run this major event. And each year we’ve pitched for the project against stiff competition.

We have no problem with that kind of challenge it keeps us fresh, literally. This year, once again, we took care of everything from the delegate management to the event design, from full technical production to creative development of presentations and video ...